Salesforce Slack Definitive Agreement

Salesforce Slack Definitive Agreement: What it Means for the Future of Business Collaboration

Salesforce, the global leader in CRM software, has announced its plan to acquire Slack, the popular workplace messaging and collaboration platform, in a definitive agreement worth $27.7 billion. This deal marks one of the biggest acquisitions in the tech industry and is expected to have a significant impact on business collaboration in the future.

What is Slack?

Slack is a cloud-based messaging platform that allows teams to communicate and collaborate in real-time, from anywhere in the world. With Slack, users can create channels for different projects, departments, or topics, send direct messages, make voice and video calls, share files and documents, and integrate with various third-party apps.

Since its launch in 2014, Slack has revolutionized the way teams work together, making communication more efficient, transparent, and organized. Today, Slack has over 12 million daily active users, including some of the world`s biggest brands like IBM, Airbnb, and Uber.

What is Salesforce?

Salesforce is a cloud-based customer relationship management (CRM) software that helps businesses manage their sales, marketing, customer service, and analytics. Founded in 1999, Salesforce has grown into a global leader in the industry, with over 150,000 customers worldwide.

Salesforce`s mission is to empower businesses to connect with their customers in a whole new way, by providing a complete, integrated, and personalized customer experience. With its cloud-based platform, Salesforce enables companies to manage their entire customer journey, from lead generation to customer retention.

What Does the Salesforce Slack Deal Mean?

The Salesforce Slack deal marks a major shift in the way businesses collaborate and communicate. By combining Salesforce`s CRM tools with Slack`s messaging and collaboration platform, the two companies aim to create a unified platform for all business operations, including sales, marketing, customer service, and internal communications.

As business becomes more digital, companies need to find new ways to connect and engage with their customers and employees. The Salesforce Slack deal offers a solution to this challenge by bringing together two of the most advanced and innovative cloud-based platforms in the industry.

With the integration of Slack, Salesforce can provide its customers with a complete, end-to-end solution for managing their entire business operations. Users can now access Salesforce`s CRM tools and data directly from Slack, making it easier to collaborate on projects, share insights, and make informed decisions.

What are the Benefits of the Salesforce Slack Deal?

The Salesforce Slack deal offers several benefits for businesses, including:

1. Increased Efficiency: By integrating Salesforce`s CRM tools with Slack`s messaging and collaboration platform, employees can access all the information they need in one place, reducing the time and effort required to switch between different systems.

2. Improved Communication: With Slack, teams can collaborate and communicate in real-time, making it easier to stay on top of projects, respond to customer inquiries, and share feedback.

3. Enhanced Customer Experience: By leveraging Salesforce`s CRM tools and data, businesses can provide a more personalized and contextualized customer experience, improving customer satisfaction and retention.

4. Better Analytics: By using Salesforce`s advanced analytics capabilities, businesses can gain insights into their customers` behavior and preferences, enabling more informed decision-making and strategy development.


The Salesforce Slack deal is a significant milestone in the evolution of business collaboration. By bringing together two of the most innovative cloud-based platforms in the industry, Salesforce and Slack are poised to revolutionize the way companies connect and engage with their customers and employees.

With its end-to-end solution for managing all business operations, from sales to customer service to internal communications, the Salesforce Slack deal offers a powerful tool for companies looking to stay ahead of the competition. As the business landscape continues to evolve, the Salesforce Slack deal promises to be a game-changer for businesses of all sizes and industries.